A History of Innovation

From the day J. Willard Marriott and his wife, Alice, first opened a nine-seat root beer stand on May 20, 1927, consistent quality and Customer-focused innovation have been hallmarks of the company that bears the Marriott family name.

Prior to its entry into the timeshare arena, Marriott studied the industry very carefully. In listening closely to the shared experiences of existing Owners, it became clear that the timeshare concept had great potential, but in practice was often poorly executed.

By applying its integrity and customer care to the timeshare industry, Marriott demonstrated that a respected hospitality company could be successful in this area without diminishing its brand image. As a natural extension of Marriott's core lodging business, its vacation ownership offering became an endorser product that actually enhanced Owners' and guests' perception of the company and created unprecedented Customer loyalty.

Today, as a recognized worldwide leader and standard for quality in the industry, Marriott Vacation Club International is more focused than ever on providing memorable vacation and leisure experiences for its Owners and their families. Click here to learn about our company's history and milestones.